In the presence of the Minister of Culture, former journalist dubbed a famous writer, Abdou Latif Coulibaly, and the administrator of the African Renaissance Monument, the start-up Interface launched its first point of free wifi access. This outdoor WIFI described as a first in “West and Central Africa” promises to revolutionize the uses of people, but also companies and operators.
By accepting advertisements on its screen, the surfer accesses the connection without a loose purse. In return, the CEO of Interface Magatte Sylla (photo), will monetize the contents to make the business work. “The key success of our project is also in the acceptance of 68% of customers to receive advertising content in exchange for free Internet access”, explain the initiators who indicate that “value-added services” constitute the cherry cake and not the competitors of the operators.
Abdoulaye Racine Senghor, the administrator of the African Renaissance Monument, welcomed the choice of his institution to house the first free WIFI access point. According to him, this will surely boost the visits with a connected monument and which gives a visibility in real time on the statistics of the frequentations. Internet access provider Arc Telecom, which sees no competition, also made the trip through its Deputy Director General, Yves Belebenie.
A panel based on the theme “data, the oil of the future: What is at stake for African companies and decision-makers” brought together experts from the sector to reflect on a problem that is as relevant as it is relevant today: the management and exploitation of the Big Data in African countries. The Project Manager at the Delegation for Rapid Entrepreneurship (DER) for Women and Youth, Thierno Sakho, emphasized that this is an area that should be used for public policies on the continent. .